{"product_id":"melu-shampoo-next-generation","title":"MELU Shampoo - Next Generation","description":"\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cstrong\u003e\u003cspan class=\"super-title\"\u003eESSENTIAL HAIRCARE\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch1 class=\"product-name__name dav-main-title\"\u003e\n\u003cspan class=\"name\"\u003eMELU Shampoo\u003c\/span\u003e\u003cspan class=\"type\"\u003e\u003c\/span\u003e\u003cspan class=\"product-short_description\"\u003eAnti-breakage shampoo for damaged hair\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003cdiv id=\"product-description\" aria-expanded=\"true\" class=\"new-product-description new-product-description__show show\"\u003e\n\u003cdiv class=\"show-more-product\"\u003eAnti-breakage shampoo for damaged and long hair. This fortifying shampoo reinforces the hair fiber from root to tip, improving resilience and flexibility to reduce breakage. With regenerative black chickpea extract, it has polysaccharides that create a protective film to help prevent breakage, and antioxidants to preserve hair’s strength and structure. It reduces breakage from brushing by up to 39%*, and visibly reduce split ends by 37% after just one use* with conditioner and serum.\u003cbr\u003e\u003cbr\u003e*Clinical test conducted on 20 participants with split ends and brittle hair prone to breakage, after 4 weeks of use of MELU shampoo, conditioner and serum.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cb\u003eHow to get soft, shiny, and strong hair with MELU Shampoo?\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eApply to wet hair, massage and rinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eRepeat application if needed.\u003c\/li\u003e\n\u003cli\u003eAfter shampooing, apply a conditioner formulated to help reduce breakage while delivering targeted nourishment and softness. Try MELU Conditioner to strengthen fragile strands, improve elasticity, and leave hair feeling soft, smooth, and more resilient.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cbr\u003e\u003cspan\u003eEnjoy hair that’s strong, soft from root to tip, and brilliantly shiny.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cstrong\u003eBenefits \u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"pdp-specifics__benefits-content\"\u003e\n\u003cdiv class=\"product-qualities\"\u003e\n\u003cdiv class=\"quality\"\u003e\n\u003cspan\u003eAnti breakage, \u003c\/span\u003e\u003cspan\u003eSoftness, \u003c\/span\u003e\u003cspan\u003eShine\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"specifics\"\u003e\n\u003cdiv class=\"specifics__wrapper\"\u003e\n\u003cdiv class=\"specifics__item\"\u003e\n\u003cdiv class=\"specifics__list\"\u003e\n\u003cul\u003e\n\u003cli\u003eReinforces hair fiber, reducing breakage.\u003c\/li\u003e\n\u003cli\u003eImproves hair resilience and flexibility.\u003c\/li\u003e\n\u003cli\u003eLeaves hair softer, smoother, and shinier.\u003c\/li\u003e\n\u003cli\u003eGently cleanses the hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdp-specifics__benefits-efficacy\"\u003e\n\u003cdiv class=\"pdp-specifics__efficacy-wrapper\"\u003e\n\u003ch5 class=\"pdp-specifics__efficacy-title\"\u003eEFFICACY TEST\u003c\/h5\u003e\n\u003cdiv class=\"pdp-specifics__efficacy-text\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003e85% of users noticed healthier, more manageable hair* Proven to reduce breakage (from brushing) by 39%: helps preserve hair length and integrity** Visibly reduces split ends by 37%** 90% of users noticed a visible improvement in the appearance of split ends** \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdp-specifics__efficacy-disclaimer\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003e*Self-assessment of 20 volunteers, after 4 weeks of use of MELU shampoo, conditioner and spray.\u003cbr\u003e**Clinical test conducted on 20 participants with split ends and brittle hair prone to breakage, after 4 weeks of use of MELU shampoo, conditioner and serum.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"\" style=\"white-space: pre-wrap;\"\u003e\u003cspan\u003eAQUA \/ WATER \/ EAU, SODIUM LAUROYL METHYL ISETHIONATE, COCAMIDOPROPYL BETAINE, SODIUM METHYL COCOYL TAURATE, CAPRYLYL\/CAPRYL GLUCOSIDE, PARFUM \/ FRAGRANCE, PANTHENOL, BENZYL ALCOHOL, GLYCERIN, SODIUM BENZOATE, SODIUM GLUCONATE, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, LACTIC ACID, GLYCOL DISTEARATE, HYDROLYZED CICER SEED EXTRACT, CELLULOSE, CELLULOSE GUM, COCO-GLUCOSIDE, GLYCERYL OLEATE, GLYCERYL STEARATE, CITRIC ACID, POTASSIUM SORBATE, CI 61570 \/ GREEN 5, CI 19140 \/ YELLOW 5, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, ALPHA-ISOMETHYL IONONE, LIMONENE, ANETHOLE, CITRUS AURANTIUM PEEL OIL, CITRUS AURANTIUM BERGAMIA  PEEL OIL\/CITRUS AURANTIUM BERGAMIA (BERGAMOT) PEEL OIL. \u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003eThe product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.\u003c\/div\u003e\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003e\n\u003ch2 class=\"pdp-sensory_title\"\u003eIngredient Highlight\u003c\/h2\u003e\n\u003cp\u003eCicer arietinum\u003c\/p\u003e\n\u003cdiv class=\"pdp-sensory__description\"\u003e\n\u003cp\u003eThis shampoo contains Regenerative Organic Certified™ black chickpea extract: Sourced from Mr. Gabriele Colla's farm in Parma, Italy. This ingredient contains polysaccharides that create a protective film that helps prevent breakage, while antioxidants preserve hair’s strength and structure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"specifics-ingredients__text specifics__padding\"\u003e\u003c\/div\u003e","brand":"Hemp House Hair Salon","offers":[{"title":"1000ml","offer_id":46170952564933,"sku":null,"price":113.0,"currency_code":"CAD","in_stock":true},{"title":"250ml","offer_id":46170952597701,"sku":"DESME250","price":47.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0587\/9250\/9637\/files\/2EF794A3-7BB0-455E-B052-C866A5A44BCB.jpg?v=1777952266","url":"https:\/\/www.hemphousehairsalon.ca\/products\/melu-shampoo-next-generation","provider":"Hemp House Hair Salon","version":"1.0","type":"link"}